E-commerce destination SilkFred integrates nine independent fashion brands, helping them grow their online business and audience.
The London-based retail platform, which launched in 2011, now offers over 900 independent fashion brands, all handpicked by its team of experts. SilkFred helped grow brands from market stalls to seven-figure businesses. For example, he has helped Never Fully Dressed reach millions of customers in the UK and overseas.

Emma Watkinson, CEO of SilkFred, commented on the new launches: “We are delighted to welcome these new brands on board, as we continue to research and work with the next generation of independent fashion brands.

“With our 900+ brand partners, we’ve built relationships for long-term success, helping brands grow faster online and helping brand owners focus on the parts of their business they love. most.”

New brands added to the site include:

• Cocobooloves: a slow fashion brand offering reversible dresses
• Chapter London: a sustainable women’s clothing brand
• Another Sunday: a high-end and timeless women’s clothing brand
• Issy London: an outerwear brand specializing in eco-friendly faux fur jackets

New brands will have access to SilkFred’s support, which includes in-house styling, warehousing and global distribution.

Tanya Patel, Founder of Chapter London, added: “Working with SilkFred has helped my business grow beyond my wildest dreams.

“The brand team are great to work with as they have a really transparent, collaborative approach with customer communication and engagement. Our favorite part of the week is talking to the SilkFred team about exciting new releases and best-sellers!”

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